Innovation development trends in international tourism: substantive and bibliometric analysis

Gorina, Ganna and Горіна, Ганна Олександрівна and Romanukha, Oleksandr and Романуха, Олександр Миколайович and Snihur, Kateryna and Снігур, Катерина Володимирівна and Лакомова, Олена Йосипівна (2022) Innovation development trends in international tourism: substantive and bibliometric analysis. Вісник ДонНУЕТ (2(77)). pp. 94-102. ISSN 2079-4819

Preview

Text Gorina_2_Innovation development trends.pdf Download (1MB) | Preview

Abstract

Objective. The goal of the article is to determine the current trends in the development of innovations in international tourism through the systematization of scientific and analytical literature and bibliometric analysis of the term "innovations in tourism". Results. Quantitative bibliometric analysis of documents for the search query “Tourism Innovation” for the period 2010-2022 in the scientometric database Scopus (Elsevier) was carried out using data visualization tools. The analysis was carried out according to three parameters: 1) the number of documents for the studied period; 2) the country of origin of the authors; 3) sectoral distribution of documents. The content of the most cited publications on the subject under investigation was analyzed. The provisions of the UNWTO Innovation, Education, Digital Transformation and Investment Strategy were elaborated, as well as the organization's practical activities for its implementation were studied. This made it possible to single out the elements of the ecosystem of innovation and entrepreneurship in international tourism and to determine the functions and roles of ecosystem participants in the promotion and formation of innovation development trends. A critical analysis of the World Tourism Innovation and Development Report (2021-2022) published by the WTA and the Center for Tourism Research of the Chinese Academy of Social Sciences was processed and carried out, which allowed us to conclude that the international tourism industry is on the path to recovery after COVID-19, based on six innovative areas: technological innovation, organizational innovation, product innovation, marketing innovation, institutional innovation, innovation in public services, each with specific ranges (capabilities) of use and emerging future trends.

Actions (login required)

View Item