Lokhman, Natalya and Лохман, Наталя Володимирівна and Лохман, Наталья Владимировна (2017) Structure and content of innovation activity of the enterprise of mechanical engineering. Вісник КНТЕУ (6). pp. 82-89. ISSN 1727-9313
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Abstract
Innovation activities in the company should consist of the main stages: marketing, R & D, development and production, commercialization and marketing. The stages are concretized through the separate stages of the innovation process (research of the innovation climate, assessment of innovative risks, the formation of the innovation strategy, the search for and generation of innovative ideas, the development of an innovative project, the reengineering of business processes, the marketing industry, the production logistics, the industrial diffusion of innovation, marketing support, marketing and servicing, reduction of commercial risks).
| Item Type: | Article |
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| Uncontrolled Keywords: | enterprise, innovation, business processes, stages, protocol of innovation, engineering |
| Subjects: | Research materials > Journal articles > Economics Research materials > Journal articles |
| Divisions: | Educational and Scientific Institute of Business and Hospitality > Department of Economics and Business |
| Depositing User: | Адміністратор репозиторію |
| Date Deposited: | 14 Apr 2020 07:26 |
| Last Modified: | 14 Apr 2020 07:26 |
| URI: | http://elibrary.donnuet.edu.ua/id/eprint/1796 |
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