Modern marketing: factors, condition and prospects of development

Barabanova, Valentina and Барабанова, Валентина Віталіївна and Барабанова, Валентина Витальевна (2017) Modern marketing: factors, condition and prospects of development. Науковий вісник Міжнародного гуманітарного університету. Серія: «Економіка і менеджмент» (27). ISSN 2413-2675

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Abstract

Explores the nature and new characteristics of modern marketing, revealed the problems of marketing in Ukraine, identified factors considered by the new approaches and tools for solving modern marketing technologies. concerning enterprises in Ukraine

Item Type: Article
Uncontrolled Keywords: marketing, the evolution of the modern market, marketing strategy, marketing concept, marketing techniques
Subjects: Research materials > Journal articles
Research materials > Journal articles > Management and Administration
Divisions: Educational and Scientific Institute of Economics, Management and Administration > Department of Marketing, Management and Public Administration
Depositing User: Адміністратор репозиторію
Date Deposited: 05 Oct 2018 10:46
Last Modified: 05 Oct 2018 10:46
URI: http://elibrary.donnuet.edu.ua/id/eprint/869

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