Analysis of the current state and development trends of the hotel industry in EU countries

Gorina, Ganna and Горіна, Ганна Олександрівна and Baranovska, Valeriia and Барановська, Валерія (2023) Analysis of the current state and development trends of the hotel industry in EU countries. Вісник ДонНУЕТ (2 (79)). pp. 52-62. ISSN 2079-4819

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Abstract

A study of the hotel industry development in EU countries was carried out based on the analysis of the main indicators of its functioning over the period 2012-2022, namely: the number of hotels and similar accommodation establishments; number of beds in hotels and similar accommodation establishments; the number of persons staying in accommodation establishments; number of overnight stays in accommodation establishments. The analysis of the main indicators of the EU countries hotel industry development in 2012-2022 allows us to identify the following trends: 1) constant growth in the number of hotels and similar accommodation facilities with an average growth rate of 2.19% and a negative growth of 3.8% in each of 2020; 2) significant national disparity in the number of hotels and similar accommodation facilities, as well as the rates of their positive and negative growth. Thus, the highest rates of growth were observed in Croatia, Romania, Slovenia, Portugal, Lithuania and Malta, while negative growth was recorded in Germany, Greece, Hungary, Finland, Luxembourg; 3) a significant difference in the number and dynamics of beds in hotels and similar accommodation facilities by EU countries. Thus, the largest increase in hotel capacity occurred in Croatia, Portugal, Slovenia and Lithuania, while the most significant negative increase was recorded in Hungary and Luxembourg; 4) a gradual steady increase in the number of arrivals at tourist accommodation establishments in the period 2012-2019 and a sharp decrease in 2020 by 53.28% under the influence of the Covid-19 pandemic and quarantine restrictions; 5) a gradual steady increase in the number of overnight stays in accommodation facilities of EU countries, their rapid reduction due to the impact of Covid-19 in 2020 (-50.54%) and the restoration of a positive trend in 2021 due to the relaxation of quarantine restrictions and the introduction of vaccination ( +28.8%).

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