Small business in Ukraine's tourism and hospitality industry: from reality to prospects

Nikolaichuk, Olga and Ніколайчук, Ольга Анатоліївна (2019) Small business in Ukraine's tourism and hospitality industry: from reality to prospects. Вісник Донецького університету економіки і торгівлі імені Михайла Туган-Барановського (1(70)). pp. 57-68. ISSN 2079-4819

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Abstract

To assess the current state and prospects of small business development in the sphere of tourism and hospitality of Ukraine and to substantiate the proposals on creation of favourable business environment for its functioning. In order to achieve the objective the following research methods are used in the work: general scientific - calculation-analytical and comparative methods (for revealing the main tendencies of small business development in the sphere of tourism and hospitality), graphic and tabular methods (for visual representation of statistical material, visualization of theoretical and practical provisions), systematization and grouping (to identify the main areas for ensuring a favourable business environment in tourism, their distribution in groups), the abstract-logical method (to draw conclusions). The main indicators of small business development in the sphere of hospitality and tourism in Ukraine are analyzed: dynamics and structure of the number of business entities, number of employees, volumes of sold products. The conformity of the domestic sector of tourism and hospitality with the basic structural indicators of the European and world criteria has been established. The main problems of functioning of small business subjects of tourism and hospitality of Ukraine are summarized. The analysis reveals that the potential of small business in the Ukrainian tourism and hospitality industry is not fully utilized, and existing methods of supporting small businesses are not effective. Recommendations on creating a favourable business environment for tourism and hospitality of Ukraine are given. They include a set of legal, infrastructural, financial and credit, marketing, organizational, personnel, information tools and mechanisms.

Item Type: Article
Uncontrolled Keywords: small business, tourism and hospitality, business environment
Subjects: Research materials > Journal articles
Research materials > Journal articles > Tourism
Academic journals of DonNUET > Bulletin of DonNUET, series «Economics»
Divisions: Academic journals of DonNUET > Bulletin of DonNUET, series «Economics»
Depositing User: Адміністратор репозиторію
Date Deposited: 06 Sep 2019 06:47
Last Modified: 06 Sep 2019 06:47
URI: http://elibrary.donnuet.edu.ua/id/eprint/1551

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