Dankeieva, Oksana and Данкеєва, Оксана Миколаївна and Данкеева, Оксана Николаевна (2018) Systematic approach to the management of merchandising in retail chains. Вісник Волинського інституту економіки та менеджменту, 1 (21). pp. 98-105. ISSN 2224-8609
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Official URL: http:// visnyk.viem@ukr.net
Abstract
The article substantiates the need for a systematic approach applying in merchandising management in retail networks. The model of retail network merchandising management is proposed. The effect of applying the retail chain merchandising management system is determined
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | system approach, merchandising management, control system, controlled system, retail networks |
| Subjects: | Research materials > Journal articles > Economics Research materials > Journal articles |
| Divisions: | Educational and Scientific Institute of Economics, Management and Administration > Department of Marketing, Management and Public Administration |
| Depositing User: | Адміністратор репозиторію |
| Date Deposited: | 07 Dec 2018 14:19 |
| Last Modified: | 07 Dec 2018 14:19 |
| URI: | http://elibrary.donnuet.edu.ua/id/eprint/1112 |
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